LU 320: How Entrepreneur Jayson Gaignard Went from $250K in Debt to Hosting an $84K Event with Tim Ferriss (podcast)

Eric

6 years ago

Hey everyone! In today’s episode, I share the mic with Jayson Gaignard who is a Canadian entrepreneur, super-connector, author and Founder of Mastermind Talks (MMT), an invitation-only conference for entrepreneurs.

Tune in to hear how Jayson pulled off an $84,000 opportunity to host an event with Tim Ferriss, how you should be hosting successful masterminds and how Jayson reaps the many ROI benefits from strong relationships he’s nurtured.

TIME-STAMPED SHOW NOTES:

[00:41] Before we jump into today’s interview, please rate, review, and subscribe to the Leveling Up Podcast!
[01:35] Jayson’s story and what lead him to where he is today.
[02:23] The business that landed Jayson a quarter of a million dollars in debt.
[03:24] A transformational experience at Seth Godin’s workshop.
[04:15] When Jayson first started to host his Mastermind Dinners.
[05:48] How Jayson pulled off an $84,000 opportunity to host an event with Tim Ferriss.
[07:55] Transition and evolution of the Mastermind Talk events.
[08:40] The economics and profitability of the Mastermind Talks business.
[09:43] An overview of the complete Mastermind Talks experience.
[11:29] Jayson’s focus on scaling community trust rather than business revenue.
[14:02] The intimacy and strong relationships within the MMT community.
[17:05] Unforeseen benefits and case studies from Jayson’s Mastermind Dinners.
[18:38] Jayson’s $10,000 leap of faith attending Tim Ferriss’ event, Opening the Kimono.
[21:37] The process Jayson follows for nurturing relationships and staying in touch.
[23:24] Why Jayson capped Mastermind Talks to 150 people initially.
[25:27] The five types of connections: fringe, fans, community, connectors, and core.
[29:48] Jayson’s reason for disliking the question “How can I help you?”
[31:26] Making the most out of a mentor relationship; uncovering their incredible value.
[31:57] Why Jayson turns down the opportunity to go to Richard Branson’s island.
[35:35] Top 3 Do’s and don’ts of hosting a successful mastermind dinner.
[39:29] Two schools of thought: charging for mastermind dinners or not.
[42:06] One new tool that Jayson has added to his life.
[43:56] Jayson recommends the book Seeking Wisdom, by Peter Bevelin.

Resources From The Interview:

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